For over 76 years, we’ve been honored to be a part of Lewisville’s most cherished moments—from surprise proposals to anniversary gifts passed down through generations. As a family-owned jewelry store rooted in the same location since day one, we believe in the value of relationships, both in life and in business.

Our master jeweler brings decades of experience to each piece, blending unique design with exceptional craftsmanship and ethically sourced materials. At the heart of our business is trust—earned through honesty, care, and a commitment to quality that never cuts corners.

Whether you’re shopping for a milestone or just because, we’re here to help you find jewelry as meaningful as the memories it celebrates!

Services

Repairs

 Stone Setting

Ring Resizing

Chain and Bracelet Repair

Clasp Replacement

Gemstone Matching

Gem Setting and Replacement

Jewelry Polishing

Rhodium Plating 

Custom Jewelry

Personalized guidance in choosing the perfect gemstones for your custom jewelry.

Personalize your jewelry with meaningful engravings, from initials to special dates.

Transform heirloom pieces or outdated jewelry into contemporary, personalized designs.

Collaborative creation of unique, one-of-a-kind pieces tailored to your vision and style.

Watches

Battery Replacement

Watch Strap Adjustment

Movement Calibration

Complete Overhauls

Parts Replacement

Chronograph Function Repair

Sparkle & Tell: What Our Customers Are Saying

Tessa G.

M’y favorite and go-to! Can’t recommend this place enough. Guaranteed incredible quality and beautiful stones. My husband got my engagement ring there and I now have 4 other gorgeous rings, earrings, and his wedding ring from there. I love that it’s family owned. They truly care for each and every customer. We loved working with Alle for each purchase!”

Angela A.

“Nikole was so helpful in ring options. She really listened to my preferences and gave me new ideas that were the best fit for me. A super tailored experience. David is the jeweler that does repairs and my wedding ring looks brand new after years of wear and tear. He was careful, compassionate, and I am so pleased with the final result!”

Matt E.

“Lisa at Beasley’s Jewelry knocked it out of the park when I was looking for a unique birthday gift for my wife a few weeks ago. I had looked at several other places before going to Beasley’s and just hadn’t found anything that was truly one-of-a-kind. I described my dilemma and parameters to Lisa and she took me right to the gemstone that I ended up buying along with a few other options. She walked me through selecting a chain, assembled the final piece, and expertly wrapped it. Beasley’s is now my first stop for any jewelry needs!”

Charlie W.

“My fiancé has been going to Beasley’s for over a decade for any jewelry or watch needs. He was adamant that although we now live in New England, he was going to buy and design my ring at Beasley’s. HE WAS RIGHT. I am so thankful to Miss Lisa and Beasley’s for helping him design the most beautiful ring and I’m excited to wear it forever. Beasley’s really goes above and beyond to find what you are looking for and really delivers a level of service unlike any other. Any future purchases we make will definitely be through Beasley’s!”